TCSW10K 2022: Fast&Up as Official Energy Drink Partner

TCSW10K, Bengaluru, 11 May 2022: India’s most preferred active nutrition brand, Fast&Up, which boasts of a fantastic legacy in running events in India, has associated with the TCS World 10K Bengaluru 2022 as the Official Energy Drink Partner. The nutrition brand will be dispensing 8,000 litres of Fast&Up Reload with the help of 150 volunteers across three stations during the event.

Fast&Up has also played an active role in promoting the TCS World 10K Bengaluru 2022 through multiple activities. The nutrition brand organized a session about running, training, and nutrition with over 250 runners from the CISCO runners club. Fast&Up has also conducted three training runs preceding the TCS World 10K race day to help beginners prepare for the event, along with, coordinating meetings between running influencers and TCS World 10K participants about running and nutrition tips.

Fast&Up will also organize spot activities, talks about nutrition, sale of their wide range of products, interactions with influencers and product sampling at the Mirchi Get Active Expo, which will be held from 12-14 May 2022 at the TCS World 10K Bengaluru 2022.

Also read: TCSW10K Bengaluru 2022: INR 1.50cr funds raised for charity

Speaking about the association, Vijayaraghavan Venugopal, CEO, Fast&Up said,

“The TCS World 10K Bengaluru 2022 has motivated numerous people in the city of Bengaluru to move out of their homes and run for good health. As a long-term partner, we are very excited to associate with the TCS World 10K Bengaluru yet again and work toward encouraging even more people to get on the road and lead a healthy lifestyle.”

Vivek Singh, Joint Managing Director, Procam International, expressed,

“We believe in partnerships that go above and beyond the written word and Fast&Up is one such association. They have been a rock when it comes to distance running events in India. The nutraceuticals brand has provided tremendous support for the TCS World 10K Bengaluru over the years and helped take the run to different parts of the country. We look forward to their continued support.”

The USD $210,000 World Athletics Elite Label Race will witness some of the world’s finest distance runners on the roads of Bengaluru as well as thousands of mass participation competitors from across India.